Legal
Privacy Policy
Last updated: June 15, 2026
This Privacy Policy explains how Advice.lk ("we", "us", or "our") collects, uses, and protects information when you visit advice.lk. We are committed to handling your data responsibly and transparently. If you have questions, contact us at [email protected].
1. Who We Are
Advice.lk is a Sri Lanka-focused content website operated by Alston Antony, providing in-depth articles, guides, and advice on finance, tourism, education, legal matters, digital marketing, and more.
- Website: advice.lk
- Operator: Alston Antony
- Contact: [email protected]
This policy applies to all pages on advice.lk. It does not apply to third-party websites linked from our content.
2. Information We Collect
We collect two types of information:
2.1 Information you provide directly
When you use our contact form or tuition ad submission form, you may provide:
- Your name
- Email address
- Phone number
- Any other details you voluntarily enter into form fields
This information is submitted to us via Brevo (our email service provider) and is used solely to respond to your inquiry or process your submission.
2.2 Information collected automatically
When you browse Advice.lk, our hosting infrastructure and analytics tools may automatically collect:
- IP address (anonymised)
- Browser type and version
- Device type (desktop, mobile, tablet)
- Operating system
- Pages visited and time spent on each page
- Referring URL (the page you came from)
- Geographic location at country/city level
We do not use this data to identify you personally. It is used in aggregate to understand how visitors use the site.
3. How We Use Your Information
We use the information we collect for the following purposes:
| Purpose | Data Used | Basis |
|---|---|---|
| Responding to contact form submissions | Name, email, message | Your consent (submitting the form) |
| Publishing tuition ad submissions | All form fields you submit | Your consent (submitting the form) |
| Improving site content and performance | Anonymised analytics data | Legitimate interest |
| Detecting and preventing spam | IP address, form data | Legitimate interest |
We do not:
- Sell your personal data to any third party
- Use your data for targeted advertising
- Share your data with any party except those listed in Section 5
- Send unsolicited marketing emails
5. Third-Party Services
Advice.lk uses the following third-party services that may process your data according to their own privacy policies:
| Service | Purpose | Privacy Policy |
|---|---|---|
| Cloudflare | Hosting, CDN, DDoS protection | cloudflare.com/privacypolicy |
| Google Analytics 4 | Anonymised site analytics | policies.google.com/privacy |
| Brevo (Sendinblue) | Transactional email delivery for form submissions | brevo.com/legal/privacypolicy |
| Google Fonts | Web typography (Inter font) | policies.google.com/privacy |
We do not use Facebook Pixel, advertising networks, retargeting scripts, or any other third-party tracking beyond what is listed above.
6. Data Retention
We retain personal data only as long as necessary for the purposes it was collected:
- Contact form submissions: Emails are retained in our inbox for up to 12 months, then deleted or archived unless an ongoing relationship requires otherwise.
- Tuition ad submissions: Submission emails are retained for up to 12 months.
- Analytics data: Google Analytics data is retained for 14 months (the minimum GA4 setting), then automatically deleted by Google.
You can request deletion of your data at any time by emailing [email protected].
7. Your Rights
Depending on your location, you may have rights under applicable data protection laws (including GDPR for EU/UK visitors):
- Right of access: Request a copy of the personal data we hold about you.
- Right to rectification: Ask us to correct inaccurate data.
- Right to erasure: Ask us to delete your personal data ("right to be forgotten").
- Right to restriction: Ask us to limit how we use your data.
- Right to object: Object to processing based on legitimate interests.
- Right to portability: Receive your data in a portable format.
To exercise any of these rights, email us at [email protected] with "Privacy Request" in the subject line. We will respond within 30 days.
Sri Lankan residents also have rights under the Personal Data Protection Act No. 9 of 2022 (PDPA) of Sri Lanka. We are committed to complying with the obligations of this Act as it comes into full effect.
8. Children's Privacy
Advice.lk is not directed at children under 13 years of age. We do not knowingly collect personal information from children. If you believe a child under 13 has submitted personal data to us, please contact [email protected] and we will delete it promptly.
9. External Links
Advice.lk contains links to third-party websites, including affiliate links to products and services. Once you leave our site, this Privacy Policy no longer applies. We encourage you to read the privacy policies of any website you visit. We are not responsible for the privacy practices or content of external sites.
Some articles on Advice.lk may contain affiliate links. If you click an affiliate link and make a purchase, we may earn a small commission at no additional cost to you. This helps fund the site. We only link to products and services we believe are genuinely useful.
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we will update the "Last updated" date at the top of this page.
We encourage you to review this page periodically. Continued use of Advice.lk after any changes constitutes your acceptance of the updated policy.
11. Contact Us
For any questions, requests, or concerns about this Privacy Policy or how we handle your data:
- Email: [email protected]
- Website: advice.lk/contact/
- Operator: Alston Antony, Advice.lk
We aim to respond to all privacy-related requests within 30 days.